A Simple Tweet May Have Cost SnapChat $1.3 Billion

Just like everyone else, Kylie Jenner is not happy with the latest Snapchat update.

Unlike many, however, her tweet complaining about the app may have caused the company to lose $1.3 billion! 

 

Snap, Inc the parent company of SnapChat lost $1.3 billion in market value after the tweet from Kylie Jenner. She went off the grid months ago while pregnant with her first child and returned to social media to announce the birth of her daughter Stormi on her Instagram, but not on Snapchat.

Does she really have that much firepower? She has 24.6 million followers and her tweet got almost 71,000 Retweets and over 350,000 Likes!

Lots of people have stopped using the app since a recent redesign left frequent users frustrated trying to navigate their way around. As the old saying goes, if it ain't broke don't fix it!

Snapchat users are pleading with makers of the app to reverse the changes and go back to the old design. There is an online petition calling for change and it earned more than 1.2 million signatures!

What are your thoughts? Do you still use Snapchat?

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